Live-video tour

Glossary

A live-video tour is a real-time virtual apartment showing guided by a property representative through a video call or streaming app.

Definition

A live-video tour is a real-time virtual property showing conducted through a video call or streaming application. A property representative guides the prospect through units, amenities, or other spaces while the prospect can ask questions during the tour. It gives renters remote access while keeping the interaction and guidance of a traditional tour.

Example

A leasing consultant schedules a video call with an out-of-state prospect, walks through an available one-bedroom unit and the fitness center, answers questions about parking and pets, then records the tour as completed and sends follow-up materials.

Why It Matters?

Live-video tours help leasing teams serve prospects who cannot visit in person while still offering a guided, interactive experience. For operations leaders, they also require clear staffing, tour procedures, engagement tracking, and follow-up standards so the channel supports leasing performance rather than becoming an unmanaged ad hoc process.

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