Virtual Tour

A virtual tour is a digital way for prospects to view an apartment, unit, or community without visiting in person. It may use 360° imagery, 3D views, recorded video, or a live video walkthrough with a leasing team member. In multifamily leasing, virtual tours help prospects understand the space remotely before deciding whether to apply, schedule an in-person visit, or lease sight unseen.

A prospect relocating from another state views a virtual tour of a specific two-bedroom unit, checks the kitchen layout and natural light, then schedules a live video call with the leasing team to ask follow-up questions before submitting an application.

Virtual tours expand leasing reach beyond prospects who can physically visit the property. For operations leaders, they can support faster lead qualification, reduce unnecessary in-person tour demand, and improve the leasing experience for renters with tight schedules, long-distance moves, or accessibility constraints.